It Takes Two To Tango In Client-Agency Relationships

Just as with the client-agency relationship between marketers and agencies, championship tango dancing is about ‘the partnership’.

Regardless of individual skills, partners either succeed together or fail together. But when they get it right, magic happens and value is created.

It’s difficult, It’s complex and it’s rewarding. But as Kim Walker, Chairman & Founder of Aprais elaborates in this lively session, it certainly does Take Two To Tango.

Sincere thanks to Gen & Lily for their ‘Championship’ tango performance.