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Tag: performance

Good clients get better performance from their agencies

Posted 29/05/19

To understand how good clients get better performance from their agencies one must first acknowledge the absolute inter-relationship between the performance of both parties. Analysis of over 20,000 evaluations in… Read more

Aprais Adds New Colour To Client-Agency Evaluations

Posted 14/05/19

The new corporate identity is very much intertwined with the very core of the brand. We maximise the potential of marketing teams and their agencies Before embarking on this review… Read more

Objective and systematic evaluation improves client-agency relationships

Posted 5/09/18

The mere act of conducting a disciplined evaluation of supplier performance often results in performance improvements. For example, Volvo Car Corporation and its suppliers concluded in a research study, that… Read more

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Our latest news

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  • What can clients and agencies learn from the Queen’s Jubilee? Longevity. 05/06/2022

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