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Tag: Effectiveness

Can financial management help agencies win effectiveness awards?

Posted 15/06/23

Analysis reveals that financial management is a secret weapon of European effectiveness award-winning agencies. Here at Aprais, we’ve built our business on the premise that stronger relationships lead to better… Read more

Better client-agency relationships deliver better work. Fact.

Posted 28/04/23

Using two unique and robust sets of data there is now proof that client-agency teams with better relationships produce more effective work. The implications of our latest report are profound for marketers… Read more

Podcast: How strategy sets the best client-agency teams apart from the rest

Posted 20/03/23

The often-overlooked area of strategy is a key indicator of an effective business relationship, new data from Aprais and WARC has shown. Speaking with Aprais founder and chair Kim Walker… Read more

What The Beautiful Game can teach us about effective teams

Posted 7/12/22

Some tips on how to build effective teams and manage your superstars. As a career expatriate Aussie, my knowledge of football could easily fit into a small jar of Vegemite…. Read more

Good clients get better performance from their agencies

Posted 29/05/19

To understand how good clients get better performance from their agencies one must first acknowledge the absolute inter-relationship between the performance of both parties. Analysis of over 20,000 evaluations in… Read more

Aprais Adds New Colour To Client-Agency Evaluations

Posted 14/05/19

The new corporate identity is very much intertwined with the very core of the brand. We maximise the potential of marketing teams and their agencies Before embarking on this review… Read more

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Our latest news

  • How team effectiveness is impacted by the marketing category you work in 19/09/2023
  • How culture impacts business team performance 08/09/2023
  • Why using Chat GPT is good training for writing briefs 01/08/2023
  • A million reasons why it’s better to repair team relationships than replace them 29/07/2023
  • The impact of stress and remote work on client-agency team performance 23/06/2023

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