Brand News Italy Covers Resilience

Posted 4/09/20

Aprais’ highly regarded thought leadership analysis on the importance of team Resilience in client agency relationships has been covered in Italy’s leading marketing industry publication, Brand News. An English summary… Read more

Financial Empathy Delivers Better Results

Posted 18/02/20

Financial empathy rewards marketers with better results from the agency. Aprais has the data that shows why. The relentless drive to reduce agency costs is often seen as a hallmark… Read more

Let he who is without sin….

Posted 11/10/17

Having just read @markritson ‘s article in @MarketingWeekEd on “Media Buying’s deadly sins…” several thoughts come to mind. There is a lot of merit (as always) in what Mark writes…. Read more