Resilient teams perform better

Posted 8/11/22

Marketer and their agency teams have become more resilient over the last decade, but there are still opportunities to improve this business-critical attribute. Analysis of Aprais’ global database of more… Read more

What the pandemic taught us about teamwork

Posted 7/10/22

This momentous event has presented a unique opportunity to reassess teamwork and our ways of working. Both as individuals, with families, in communities and for business this has been a… Read more

The changing demands on PR agencies

Posted 31/08/22

The remit of PR agencies has exploded in recent years, moving from traditional media relations, stakeholder and reputation management to encompass social media and community management, production of content, influencer,… Read more

Why trust is so critical in business relationships

Posted 3/08/22

Without trust, business relationships cannot hope to flourish. Partnering for growth Successful relationships are characterised by many attributes, but the one universal ingredient is trust. A recent IPA report examining… Read more

Empathy builds stronger teams

Posted 21/06/22

Empathy as a team leadership skill is now more important than ever. Covid has changed the way we work in so many ways. Clearly, it has forced us to re-examine… Read more

Team chemistry and the pitch process

Posted 15/06/22

Team chemistry is a cornerstone of successful client-agency relationships. UK creative agency Mother created a stir when it announced recently that if a new client agrees to appoint the agency… Read more

How disagreement can positively challenge teams.

Posted 26/05/22

By focussing on achieving consensus, we might be missing the opportunity to stimulate different ideas. Accepting dissenting views from your own team members requires a rare combination of humility, self-confidence… Read more